Care Initiatives

Phoebe J
PBJ Takeaway: Care Initiatives

43 Facilities1 States14% For-ProfitAvg. Overall Rating: 2.9Avg. Staffing Rating: 3.6Staffing Rating: 3.6

Care Initiatives operates 43 nursing homes across 1 state, with 14% classified as for-profit. Its average CMS overall rating is 2.9 stars.

Across the portfolio, facilities report an average of 3.30 total nurse HPRD, including 0.70 RN hours, below the national ratio of 3.77 HPRD.

16% of Care Initiatives facilities meet PBJ320 high-riskPBJ320 assigns nursing homes as high-risk when CMS designates them as: Special Focus Facility (SFF), SFF candidate, 1-star overall rating, or with an abuse icon. criteria (e.g. special focus facility, one-star overall, abuse icon). CMS reports a total of 31 fines ($997,412) for the chain's nursing homes.

320 Consulting
Care Initiatives Key Metrics
Providers
43
States
1
Avg. Rating
2.9
Total Fines
$997,412
High-Risk FacilitiesPBJ320 assigns nursing homes as high-risk when CMS designates them as: Special Focus Facility (SFF), SFF candidate, 1-star overall rating, or with an abuse icon. – Care Initiatives
Special Focus Facilities (SFFs)
0
SFF Candidates
0
1-Star Overall
7
Cited for Abuse
1
Avg. CMS 5-Star Rating – Care Initiatives
Overall
2.9
Health Inspection
2.6
Staffing
3.6
Quality Measures
3.6
Care Initiatives Facilities

Nursing homes affiliated with this entity. Latest quarter staffing from CMS PBJ data. Click column headers to sort.

StateProviderCityTotal HPRDRN HPRDOverall RatingStaffing Rating
IANorthcrest Specialty CareWaterloo3.510.7024
IALamoni Specialty CareLamoni3.620.5044
IAMontezuma Specialty CareMontezuma3.150.6543
IAPinnacle Specialty CareCedar Falls3.470.5834
IALaporte City Specialty CareLa Porte City3.210.6144
IAChariton Specialty CareChariton3.150.7233
IAWest Ridge Specialty CareKnoxville3.240.7443
IAHeritage Specialty Care 1 starCedar Rapids3.590.4614
IAFonda Specialty CareFonda3.070.4244
IAOakwood Specialty CareAlbia3.220.5843
IAEldora Specialty CareEldora3.490.6154
IASouthern Hills Specialty CareOsceola3.420.6634
IACorrectionville Specialty Care 1 starCorrectionville3.210.5213
IAKingsley Specialty CareKingsley3.081.1222
IACherokee Specialty CareCherokee3.490.3422
IAParkridge Specialty Care 1 starPleasant Hill3.200.5813
IABelle Plaine Specialty CareBelle Plaine3.250.7623
IAState Center Specialty CareState Center3.250.8144
IASibley Specialty CareSibley3.330.9044
IANew London Specialty CareNew London3.220.5354
IAAvoca Specialty Care 1 starAvoca3.340.7413
IABedford Specialty CareBedford3.710.5344
IAOdebolt Specialty CareOdebolt3.640.8545
IAManly Specialty CareManly3.370.9235
IADunlap Specialty CareDunlap3.550.8125
IACreston Specialty CareCreston3.100.5533
IASouthridge Specialty CareMarshalltown3.460.6124
IALantern Park Specialty Care 1 starCoralville3.600.6913
IALyon Specialty CareRock Rapids3.020.4854
IACorydon Specialty CareCorydon3.410.6233
IARidgewood Specialty CareOttumwa3.190.6643
IACenterville Specialty CareCenterville3.580.4754
IADubuque Specialty CareDubuque3.160.5723
IAAtlantic Specialty CareAtlantic3.250.5834
IARavenwood Specialty CareWaterloo3.260.6734
IAPanora Specialty CarePanora3.440.7134
IAMechanicsville Specialty CareMechanicsville3.500.5654
IAStratford Specialty CareStratford3.390.7024
IAWestwood Specialty Care 1 star, SFF CandidateSioux City3.290.6913
IANorthern Mahaska Specialty CareOskaloosa3.190.4223
IACorning Specialty CareCorning3.070.6833
IACrestview Specialty Care 1 starWest Branch3.150.7412
IAWapello Specialty CareWapello3.381.0344

1–20 of 43

Methodology

This dashboard uses CMS Payroll-Based Journal (PBJ) data (2017–2025), along with other public datasets (Provider Information, Affiliated Entity). State staffing standards via MACPAC (2022).

Metrics

  • Hours Per Resident Day (HPRD): Total staff hours ÷ average residents. Example: 350 hours for 100 residents = 3.5 HPRD.
  • Direct Care (excl. Admin, DON): Hours per resident day for direct care staff only (RN, LPN, CNA, NAtrn, MedAide), excluding administrative and supervisory roles.
  • Contract Staff %: Share of hours provided by contract staff.
  • Census: Average number of residents during the period.

Note: Some states set minimums (e.g., NJ, CA, NY at 3.5 HPRD); a federal 3.48 minimum was recently overturned (2025). A 2001 federal study linked 4.1 HPRD to better outcomes in that study. Staffing needs vary by resident acuity (case-mix), day, and shift. Estimates on PBJ Takeaway assume roughly 60% of staff are CNAs.

Data transparency

The PBJ Dashboard pulls directly from CMS data and is carefully vetted for accuracy. Still, sometimes a bug sneaks into the jelly. That could mean: a systemic CMS data reporting issue (e.g., Q2 2017 contract staffing, missing data in 2020 due to COVID) or there could be a coding error on our part. If you spot something that looks off, please let me know via the contact form so I can set things right.

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